Business Writing

Do you want your business to look more professional?
Do you need more impact in your business writing?


You have come to the right place. Action Words has been successfully providing effective copywriting for our clients since 1998.

  • Content writing

  • Article writing

  • Marketing copywriting

  • Professional writing services

From our experience, we know that business writing is very different from academic writing – the type of writing you learnt in school. Business writing gets to the point quickly. It’s briefer. It’s more concise. Today, business writing is often referred to as content writing and it is used for all sorts of items including:

  • Business letters

  • Brochures

  • Websites

  • Annual reports

  • Newsletters


Your business is on show every time you publish a document or write to your customers. So you want to convey the right image with professional business writing.

Just as customer service standards are important, business writing standards count too. Sloppy writing attracts criticism and makes you look lazy. Nothing gets customers upset more than typos in written letters, emails or brochures.

The writing you produce also represents the character and tone of your brand. Does your business writing sound too stiff and formal? Or even worse, is it confusing? Professional business writing is pitched perfectly to your target market.

No matter what it is, we can help you with professional writing services that will entice your prospects. No matter what the writing challenge, we have almost certainly done it before, and you can profit from our experience. In business today, most readers scan. They might only give a letter or email a few seconds. Our writers keep this firmly in mind. We write for business readers. We understand their habits.

Business writing is all about:

  • Writing concisely

  • Getting directly to the point

  • Making your message clear

  • Keeping sentences short

  • Using words your reader understands.

The writers at Action Words are called on to do all sorts of business writing from website words, brochure copy, writing for annual reports and everything in between.

“We called on Action Words for the rewriting of our website, and we were very happy with the result. They were very responsive, delivered on time, kept on brief and were great to work with.”
Carmen Abi-Saab, Manager, Product & Distribution Marketing, ME Bank


“We engaged Action Words to prepare the words for our website and we were thrilled with the result. They worked efficiently and the text they produced really hit the spot.”  
Kari Armitage, General Manager, Quarry Mining NSW


Ask Us About Business Writing

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